OFF
Apply the coupon code at checkout to receive 50% OFF selected value frames. Includes SmartBuy Kids, Montana Readers and additional affordable styles for every need.
OFF
Shoppers exploring lens customizations can now take advantage of Up to 10% OFF on various lens upgrades and coatings. Vision Direct includes this discount on high-index lenses blue light filters anti-glare treatments and more without any extra steps required at checkout.
OFF
Customers may access 10% OFF on frames or lenses by entering the valid promotional code provided by Vision Direct while completing a qualifying purchase online.
OFF
Apply the discount code at checkout to enjoy 10% OFF selected frame collections including Smart Buy picks, Montana Readers or other styles from Vision Direct.
OFF
Customers purchasing from Vision Direct can access AU$25 OFF on designer eyewear by entering a valid discount code at checkout from a wide range of stylish frames.
Vision Direct has built a strong reputation as one of Australia’s leading online eyewear retailers. With over a million pairs of glasses sold worldwide, it’s trusted by customers for offering a vast range of authentic eyewear from top global brands such as Ray-Ban, Oakley, Gucci, and more.
Operating with a mission to deliver eyewear that suits every lifestyle and budget, the company sources directly from manufacturers to ensure authenticity and value. Vision Direct is also committed to eye health, providing access to prescription lenses and professional optical services all in one place.
Vision Direct carries thousands of styles across sunglasses, prescription glasses, and contact lenses. From high-end fashion labels to sporty and affordable frames, there’s something for everyone. Shoppers can easily browse by brand, shape, material, or even face shape for a more tailored shopping experience.
This range not only caters to fashion preferences but also ensures practicality. Whether you need anti-glare lenses for daily use or prescription sunglasses for outdoor activities, the diverse inventory means you won’t have to compromise on function or style.
One of Vision Direct’s standout features is its virtual try-on tool. This interactive function uses your webcam or phone camera to help you see how different frames look on your face in real-time. It’s perfect for narrowing down choices and avoiding the uncertainty of online purchases.
With the ability to compare multiple frames side-by-side, the virtual try-on tool saves time and adds convenience to the process. It mimics the in-store experience, giving shoppers more confidence before committing to a pair.
Customers can upload their prescriptions directly or manually enter their lens requirements on the site. Vision Direct offers lens customisation with various options like anti-scratch coatings, blue light filters, and progressive lenses—all processed by certified labs.
This personalisation makes Vision Direct a comprehensive optical solution for those with vision correction needs. The process is straightforward and backed by professional support, ensuring each pair is tailored for both comfort and clarity.
Vision Direct combines style, quality, and convenience with an impressive range of eyewear from top international brands. Whether you're shopping for prescription glasses, designer sunglasses, or contact lenses, the platform offers a selection tailored to different styles, needs, and budgets.
Look out for seasonal offers, online-exclusive promo codes, and bundle deals that make updating your eyewear collection easier on the wallet. From new arrivals to clearance markdowns, Vision Direct keeps stylish vision care within reach, all without compromising quality.
Vision Direct shines for its unmatched variety. With thousands of styles across brands like Ray-Ban, Oakley, Gucci, and Prada, it's easy to find something that suits your look and lifestyle. They also offer affordable in-house options if you're after value-focused frames or lenses.
The Virtual Try-On tool is a fan favorite. It allows shoppers to see how frames look in real time, right from their phone or computer. It's a smart way to shop confidently without stepping into a store.
Their customer support team is knowledgeable and responsive. Expert help is available if you need advice on fit, lens options, or prescriptions. Plus, the site offers plenty of guides to help you better understand your eye care needs.
Vision Direct also offers free shipping, a best price guarantee, and a generous 100-day return policy, so you can shop stress-free. Prescription lenses can be added to most frames with just a few clicks, making the whole experience smooth and efficient.
Whether you're after fashion-forward frames, sports-specific shades, or daily contact lenses, Vision Direct makes modern eye care simple, stylish, and more affordable with every order.